Word

TRUE[TARGETING]

Status

Dead

Status Code

710

Status Date

Friday, December 23, 2022

Serial Number

85838588

Registration Number

4973447

Registration Date

Tuesday, June 7, 2016

Mark Type

4000

Filing Date

Friday, February 1, 2013

Published for Opposition

Tuesday, August 26, 2014

Cancellation Date

Friday, December 23, 2022

Trademark Owner History

TRUEX INC. - Original Registrant
TRUEX MEDIA INC. - Owner At Publication
SocialVibe, Inc. - Original Applicant

Classifications

35 Advertising and marketing; advertising, including on-line advertising on a computer network and dissemination of advertising for others via wireless networks for display on mobile devices; development of marketing services, namely, strategies, plans and concepts for digital media designed to target users based on user-provided data and survey responses; advertising analysis and optimization services, namely, conducting business feasibility studies on the optimization and effectiveness of advertising and various advertising methods, analyzing business data and market research to provide customer segmentation analyses, business and advertising consultation in the nature of guidance for business processes and advertising related recommendations based on the business data and market research data analysis of such business data and market research data, and providing business data and market research data analysis to others to target advertising or drive other business processes; development and management of digital and web-based advertising solutions, namely, advertising strategies and concepts for advertising and marketing campaigns; promoting the goods and services of others through targeted advertising, marketing and soliciting; social media advertising solutions, namely, development of marketing plans, concepts and strategies for digital media designed to target users based on user-provided data and survey responses

42 Application service provider (ASP), featuring software for use in creating, serving, managing, targeting, monitoring, tracking, analyzing, and selling advertising and implementing advertising campaigns; application service provider (ASP), featuring software for the creation, management, delivery, publishing and distribution of mobile, web and digital content, including advertising, across multiple channels; application service provider (ASP), featuring software for the creation, customization and implementation of online customer and user surveys and for analyzing the reporting of the results of such surveys; application service provider (ASP), featuring software for creating, forecasting, executing, managing, monitoring, tracking, and optimizing the performance and effectiveness of digital advertising and marketing campaigns across multiple channels, including websites, social networks, online video, mobile websites, mobile applications, mobile devices, and display advertising; providing temporary use of online, non-downloadable software for managing, collecting, integrating, reporting, analyzing, visualizing, indexing, filtering and sharing a wide variety of data and information from various sources; computer services, namely, hosting an interactive website which enables computer users and online publishers to interact, namely, communicate or share, with advertisements and other digital content for marketing and promotion purposes; providing temporary use of online, non-downloadable software for use in displaying information and advertisements of others about the products and services of others where such information or advertisements appear in response to user-provided data and based on user interests; computer software application development, namely, integrating brand development services and advertising and promotional materials into games and computer-based entertainment in the nature of computer game software; development and management of digital and web-based technology solutions, namely, software for advertising and marketing campaigns

"TARGETING"

Trademark Events

Dec 23, 2022

Cancelled Sec. 8 (6-Yr)

Jun 7, 2021

Courtesy Reminder - Sec. 8 (6-Yr) E-Mailed

Jun 7, 2016

Registered-Principal Register

May 3, 2016

Notice Of Acceptance Of Statement Of Use E-Mailed

May 1, 2016

Allowed Principal Register - Sou Accepted

Apr 14, 2016

Teas/Email Correspondence Entered

Apr 14, 2016

Correspondence Received In Law Office

Apr 6, 2016

Teas Response To Office Action Received

Mar 31, 2016

Notification Of Non-Final Action E-Mailed

Mar 31, 2016

Non-Final Action E-Mailed

Mar 31, 2016

Su - Non-Final Action - Written

Mar 12, 2016

Notice Of Approval Of Extension Request E-Mailed

Mar 11, 2016

Statement Of Use Processing Complete

Feb 9, 2016

Use Amendment Filed

Mar 11, 2016

Sou Extension 1 Granted

Feb 9, 2016

Sou Extension 1 Filed

Mar 10, 2016

Case Assigned To Intent To Use Paralegal

Feb 9, 2016

Teas Extension Received

Feb 9, 2016

Teas Statement Of Use Received

Jan 19, 2016

Applicant/Correspondence Changes (Non-Responsive) Entered

Jan 19, 2016

Teas Change Of Owner Address Received

Dec 2, 2015

Automatic Update Of Assignment Of Ownership

Aug 11, 2015

Noa Mailed - Sou Required From Applicant

Jun 30, 2015

Ttab Release Case To Trademarks

Jun 30, 2015

Opposition Terminated No. 999999

Jun 30, 2015

Opposition Dismissed No. 999999

Jun 26, 2015

Assigned To Examiner

Apr 15, 2015

Withdrawal Of Attorney Granted

Apr 15, 2015

Teas Withdrawal Of Attorney Received

Feb 22, 2015

Opposition Instituted No. 999999

Sep 22, 2014

Extension Of Time To Oppose Received

Aug 26, 2014

Official Gazette Publication Confirmation E-Mailed

Aug 26, 2014

Published For Opposition

Aug 6, 2014

Notification Of Notice Of Publication E-Mailed

Jul 22, 2014

Law Office Publication Review Completed

Jul 21, 2014

Assigned To Lie

Jul 3, 2014

Approved For Pub - Principal Register

Jun 14, 2014

Teas/Email Correspondence Entered

Jun 13, 2014

Correspondence Received In Law Office

Jun 13, 2014

Teas Request For Reconsideration Received

Mar 5, 2014

Automatic Update Of Assignment Of Ownership

Dec 13, 2013

Notification Of Final Refusal Emailed

Dec 13, 2013

Final Refusal E-Mailed

Dec 13, 2013

Final Refusal Written

Nov 23, 2013

Teas/Email Correspondence Entered

Nov 22, 2013

Correspondence Received In Law Office

Nov 22, 2013

Teas Response To Office Action Received

May 22, 2013

Notification Of Non-Final Action E-Mailed

May 22, 2013

Non-Final Action E-Mailed

May 22, 2013

Non-Final Action Written

May 15, 2013

Assigned To Examiner

Feb 7, 2013

New Application Office Supplied Data Entered

Feb 5, 2013

New Application Entered